Using SMS Marketing as part of your communication strategies can empower you to expand your markets, considering that in some countries emails are not very used or used at all. It also helps to boost conversion rates, as this strategy has a high open-rate percentage among people who use smartphones.
The Mailing list option, on the other hand, allows you to choose the specific mailing lists you created to group specific contacts. You are allowed to select multiple ones.
In the Link Tracker menu under Configuration, you can see the history of your sent links, access them and look at statistics.
Double-check that you have the phone number of your contacts saved.
Send a mailing
Once you have your mailing created, you must choose when you would like it to be delivered:
- Put in Queue: the mailing is triggered with the next automatic run. Interesting option if you do not need the message to be sent at a specific time.
- Send Now: sends the message immediately. Use this option if the recipient list is not excessive.
- Schedule: allows you to choose a day and time. Best option for mailings that you would like to send during a specific event, to promote an offer while it is active, or to simply plan your content strategy in advance.
- Test: allows you to send an SMS to one or multiple numbers for test purposes. Check, for example, if the link provided lands on the right page while making sure they are responsive. If sending it to multiple numbers, you must remember to use a comma between them.
Under the Reporting menu apply filters, measures, and adopt different layouts to do analyses of the performance of your SMS mailings.
You can also check the price to send an SMS for your country by clicking on the Information icon.
Buy Credits: in order to take advantage of the app and its features, make sure you have purchased credits. For more information: SMS Pricing and FAQ.